How we work
Here's exactly what happens when you work with us, step by step. The first two steps are free, and you'll see your own numbers before we ever talk price.
Getting started
No surprise proposal, no 40-page deck, no price before we understand the problem. You can stop after any step.
No pitch and no slides. We ask how customers find you, what a normal week looks like, and where work gets stuck.
We sit down with what you sent and do the math with you: what the numbers say, where money or time is leaking, and which fix is worth doing first.
We write down what we'll build, which number it should move, how we'll measure it, and the price. We price the outcome, not hours, and nothing goes live until you sign.
We connect your systems, build your customer record and set up the first fix. Your first Monday Report arrives the week after we have your data.
Once you're live
The report keeps you informed every week. The sessions turn what it shows into decisions.
Your four numbers at 7:00. If one turns the wrong way, we call it out that day instead of waiting for month end.
All three founders, your numbers on screen. We decide what to fix next and write it down.
What we're working on, which number it should move, and how we'll know if it did.
Message any of us. You get an answer within two business hours, even when the answer is "not yet."
What you leave with
Every session ends with a written plan short enough to stick on the fridge. It names the fix, the number it should move, the target, and the Monday we'll check it.
Who covers what
Each founder owns a part of the business. Between them, they've run the sales floor, the finance team and the engineering.
Scaled a service business from one brand in one state to six across five, and ran the call center behind 22,000 inbound leads a year.
Ran analytics for an $8.7 billion firm and built the chargeback automation that recovered more than $1.7 million.
Built the platform the record, the report and the toolkit run on. Knows what the software can safely do for you, and what it shouldn't.
What you won't get
Decisions go on one page, in plain words, with the number they should move.
The founders on your first call are the founders in your sessions.
If something's wrong, you tell one of us directly.
Work is priced against what it's worth to you, after we've seen the numbers.
Questions
With a free 25-minute call, then a free working session on your numbers. You see your own four numbers, and what we'd fix first, before we talk price.
We price the work after the working session, based on what fixing your numbers is worth to you. We don't sell hours or plan tiers. Usage (calls, texts, email and AI) is billed on its own line.
The three founders: Brian Redden (growth and sales), Deane Boone (finance and data) and Garrett Musser (systems). There's no junior team and no account manager in between.
View-only access to the software you already use, and one person on your team who can make decisions. We don't ask for either until there's a project worth doing.
The working session happens within two weeks of the first call, and your first Monday Report arrives the week after we have access to your data.
Tell us how the business runs today. The working session after that is free, and you keep what you learn.