Toolkit · AEO & AI visibility
AEO for home services companies.
AEO, answer engine optimization, is making sure AI assistants like ChatGPT, Perplexity and Google's AI answers recommend your business when a customer asks who to hire. We check which customer questions you show up for, which competitors are named instead, and what on your site and around the web makes AI cite you, then fix the gaps: structured data, service and area pages, FAQs, reviews and listings.
The problem
Why this matters for a home services business.
Customers ask AI who to hire
More homeowners ask ChatGPT, Perplexity or Google's AI instead of scrolling search results.
AI names your competitors
If AI can't understand and verify your business, it recommends someone it can.
You can't see it happening
There's no ranking report for AI answers, so you never know you were left out.
What you get
Everything included.
- A live check of real customer questions, asked of AI with web search
- Which competitors AI names instead of you, and which sources it trusts
- An audit of what makes your site easy for AI to cite
- Fixes ranked by impact, then made for you
- Scans that run on their own and flag when your standing drops
- Visibility tracked alongside new leads in your Monday Report
Before and after
What changes.
Works withYour phone numbers · Housecall Pro · QuickBooks · Google Calendar and Gmail · Stripe · your existing CRM
How it works
Four steps, and you see your numbers first.
We ask AI the questions your customers ask and record who gets named.
Your site and listings are checked for what AI looks for.
Structured data, service and area pages, FAQs, llms.txt, reviews and directory listings.
Scans repeat, and changes show up next to your new-lead numbers.
In your trade
What it looks like day to day.
Get named for "best roof repair in [your town]", not just the roofers with the biggest ad budgets.
More for roofing →Carpet and upholstery cleanersShow up when someone asks AI who handles pet odor near them.
More for carpet cleaning →Plumbing companiesBe the plumber AI recommends for emergency calls in your service area.
More for plumbing →Questions
Common questions.
What is AEO?
AEO (answer engine optimization) is the practice of making your business the one AI assistants recommend. Where SEO aims for a ranking in a list of links, AEO aims to be named in the answer itself.
Does a home services business need AEO?
More customers now ask ChatGPT, Perplexity or Google's AI overview who to hire. If AI doesn't know your business, you're left out of those answers, even when your Google ranking is fine.
How do I get ChatGPT to recommend my business?
Make your business easy to understand and easy to verify: clear service and service-area pages, structured data with your details, answers to common questions, consistent listings on trusted directories, and real reviews. Then check which questions you're named for and fill the gaps.
How is AEO different from SEO?
They overlap. SEO targets search rankings; AEO targets being cited in AI answers, which leans harder on structured data, direct answers, consistent facts across the web and third-party mentions.
Can I check my AI visibility for free?
Yes. Our free AEO Check asks AI real customer questions about your trade and area, shows whether you were named, and ranks the fixes.
More of the toolkit
Everything reports back into your four numbers.
Start with twenty-five minutes.
Tell us how the business runs today. The working session on your numbers after that is free.